Product News
News releases
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Pure Introduces Category-First “My Media Rules” Giving Users Total Control Over Incoming Photos and Videos
New trust and safety feature, built from community feedback, puts consent-driven media preferences into users' hands while preserving the spontaneity of online dating.
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Your Dating App is Dated. PURE's Redesign Proves It.
PURE's redesigned feed embodies its unique and quirky brand universe with a user experience that fights app fatigue.
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Pure Dating App Introduces Safety Signal to Empower Users When Taking Connections Offline
New location-sharing feature gives users peace of mind when meeting dates in person, reinforcing PURE's commitment to safe, spontaneous connections.
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Pure Dating App Launches Age Verification to Set New Industry Standard for User Safety
Safety feature for UK users, Age Verification, reinforces Pure's commitment to creating the most secure and authentic dating environment
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Pure App Rolls Out Photo Verification to Build a Safer, More Authentic Dating Experience
New feature on Pure App, Photo Verification, helps users feel more confident when interacting with others on the app.