About Pure Dating App

Learn what we are all about

Pure is a sex-positive dating app that puts your pleasure first. Launched in 2013 on iOS and Android, Pure has attracted millions of users worldwide by providing a safe and inclusive place for those exploring playful connections - on their own terms. Pure is the space where safety and sensuality coexist: consent-forward, disappearing chats and genuine connections.
To learn more about Pure, please visit our website, TikTok, or Instagram.


Pure is all about open, honest dating without shame. It’s a place where you can make (and break) your own rules and date, play and misbehave. Pure helps escape the predictability and boredom of modern dating and opt for something more exciting and hedonistic. This is the place where we can all explore and indulge safely, prioritising open, intriguing connections based on mutual respect.

Latest Pure Dating App news

Pure Introduces Category-First “My Media Rules” Giving Users Total Control Over Incoming Photos and Videos

New trust and safety feature, built from community feedback, puts consent-driven media preferences into users' hands while preserving the spontaneity of online dating.

Your Dating App is Dated. PURE's Redesign Proves It.

PURE's redesigned feed embodies its unique and quirky brand universe with a user experience that fights app fatigue.

PURE App Is Bringing Pleasure is Power to London and Paris — Dating is Going to Get Weird (in the Best Way)

After a US campaign in NYC and LA, the sex-positive dating app hits the streets of Europe with local immersive activations.

Dating App PURE Hits $100M Revenue with 95% User Growth While Industry Giants Contract

Niche Player Achieves 46% Revenue Growth as Tinder, Bumble, and Hinge Report Double-Digit Declines, Signaling Major Shift in User Preferences

Pure Dating App Introduces Safety Signal to Empower Users When Taking Connections Offline

New location-sharing feature gives users peace of mind when meeting dates in person, reinforcing PURE's commitment to safe, spontaneous connections.

FANG NYC and PURE Dating App Present a Capsule Collection Celebrating Modern Connection and Femme Expression

Introducing the new collaboration by PURE App x FANG NYC: capsule collection is available for pre-order on October 22. Launch on November 3, 2025.

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